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“911   Emergency”   Innovation   Speed

by with No Comment Innovation News

Real life event last Thursday.   It started with an early morning call with a client in Europe.   She had an emergency need for ideas and Market Research Data Today. 
 
Completed inventing session with another client at 1:00 pm. 
During the drive to the Airport organized experts and testing resources.

2- 4:pm:  Wrote Six Concepts with ideas and advice from Experts

4pm: Designed questionnaire using advanced Innovation Engineering Rapid Test System

4:15pm: Uploaded concepts for Testing

4:30pm: Test in the field and headed to gate to get on plane back to Cincinnati

7:30pm: Plane landed. Test is complete. Opened computer in car (someone else was driving) and reviewed test results from 400 base equivalent test.   Outstanding scores.  Started draft of report

8:15pm: Home.  Hugged wife and enjoyed a Cocktail with her – mine was an Embassy made with our Old Dexter Whiskey 🙂

9:15pm: Finished final report

9:45pm: Emailed final report to client in Europe to review when she wakes up

6:00 am email from client – “WOW this is so helpful.”   Client does meeting to present findings

All good

This my friends in what we mean when we say increased innovation speed and decreased risk

If you have an innovation, marketing, product concept and or testing emergency give us a call.  24/7 we can get it resolved.
 
IMPORTANTLY – this is not a random event – YOU CAN AQUIRE the SKILLS AND TOOLS to work at this speed all the time. 

Innovation Team Earning Turst

How Leadership can Learn to TRUST their Teams

by with No Comment Innovation News

After 48 years of innovating and 33 years of consulting – I believe that the ROOT CAUSE of a lack of innovation at most companies is the lack of TRUST that leaders have in the ability of their teams to innovate successfully.

This lack of trust sets off a chain reaction of bad behaviors…
Because they don’t trust their teams can execute big ideas – leadership sets small goals.
Setting small goals for innovation results in changes without the WOW factor needed to be successful
When senior leaders see that they are failing on what seem like easy ideas – they lose more confidence.
Eventually – a “guru” is brought in to create big ideas – with fancy design ideas & marketing smoke.
Not being connected to the reality of how to actually develop and deliver – the ideas soon fail.
Management – having failed with little ideas & guru ideas – gives up – and resorts to using cost cutting to drive growth.
This strategy works for a short time – but soon sees diminishing returns.
Leadership is replaced and the cycle repeats
And it all started because the Leader didn’t TRUST in the ability of the company teams to innovate.
THE GOOD NEWS IS –
The people can innovate. The people have big ideas. The people can turn those big ideas into reality.
They just need support and structures to help them focus their energy more successfully.
Under the leadership of CEO Maggie Nichols the Eureka! Ranch team is using Eureka! Inventing projects to build leadership TRUST.    The Ranch experts – work side by side with employees.  They show by doing – teaching, inventing and driving out risk though rapid quantitative research. 
With this success – leadership sees a pathway to winning with innovation.   Leadership sets project missions that are more challenging – and that deliver higher sales and profits.
To make the process sustainable – the Ranch team provides Innovation Engineering courses and software tools.  Soon a new mindset develops where employees, managers and leadership believe – really believe that they can win with innovation.
 
 
WHAT IS EUREKA! INVENTING?
Use that button below to learn more about how Eureka! Ranch, CEO, Maggie Nichols and the team at the Ranch help companies win with innovation every single day through Eureka! Inventing projects!